+44 7528 112624

Crack the European Market with SellBeyond

SellBeyond

SellBeyond was founded in 2015 by Stephane and Heloise – multilingual professionals who have lived all over the world. They are lifelong observers of cultural differences and are passionate about communication.

The SellBeyond team are native speakers and professionals, always curious about how consumers from different markets perceive the same fundamentals.

Why I founded Sell Beyond

From a young age I’ve been fascinated with language and how the buying process differs from country to country. Learn more about why I founded Sell Beyond.

The Sell Beyond Team

Heloise Finch

Heloise Finch

CEO

Heloise is bilingual in English and French, speaks good Italian and has a working knowledge of Spanish. She began selling on amazon.com in 2006. Previously Heloise had a financial consulting career in the UK helping innovative technology startups and SMEs grow their businesses. Heloise has a PhD in Anthropology and History from the University of Michigan in the USA. She has lived in the UK, USA, France, Reunion Island, Spain and South Africa.

Stephane Boyer

Stephane Boyer

Joint Founder

Stephane is trilingual in French, English and Creole. He grew up in Reunion Island in the Indian Ocean (the only part of France which is in the Southern Hemisphere) and has always worked in sectors which combine creativity and technical excellence – before working in SEO marketing, Stephane was previously a live music lighting designer in Reunion Island. He’s passionate about music and surfing.

Geraldine Wiangke

Geraldine Wiangke

Project Manager

Geraldine is bilingual in French and English. She is a French native, has studied Tourism and travelled around America prior to settling in the UK where she has now been half her life! She has used languages throughout her career in hospitality and Transport & Logistics. She loves fitness, food and being outdoors.

Keeley Middleton

Keeley Middleton

Chief Copywriter

Keeley grew up in Nottinghamshire where prodding language with a stick always sparked joy. After completing her BA in Creative Writing and Literature at Anglia Ruskin University, Keeley then completed an MA in Poetry at UEA in Norwich where she currently lives. Keeley never sticks to what she says she likes in bios but she will always like books.  

Carly Plumridge

Carly Plumridge

Personal Assistant

Carly grew up in Colchester, Essex and has always lived in the area. She is Personal Assistant to Heloise Finch and previously worked as a Dental Nurse – she is as good at filling diaries as she is at filling gaps in teeth! Carly thrives on being organised and helping others and has been the hand to hold for many in a dental chair. More recently she ran her own business around her children. Carly enjoys long walks with her family in the woods or by the sea and is very focused on fitness.

Mario Abela

Mario Abela

Business Analyst

Mario is originally from Malta, but has lived in the UK for the last 20 years. He previously had a corporate career designing and implementing complex IT systems for large enterprise corporations.

Mario began selling on eBay in 2010 as a side venture, and in 2017 he quit corporate life to run a business selling on Amazon. 

A keen reader, Mario also loves playing, designing and programming retro games. In addition to such nerdish things, he also likes doing DIY.

Zahra Santos

Zahra Santos

Amazon SEO Specialist & Translator

Zahra grew up between Spain and the UK. She holds a BA in Translation and Interpreting in Japanese and Spanish from UEA in Norwich. After spending a year living and studying in Yokohama, Japan, she went on to complete an MA in Translation, Interpreting and Subtitling at UEA. Zahra loves languages and has previously studied German, French, Arabic, Latin and Ancient Greek. She is a self-proclaimed foodie, enjoys keeping active and is obsessed with cooking shows.

Tamara Benassi

Tamara Benassi

Amazon SEO Specialist & Translator

Tamara speaks Italian (her first language) and English. She has a MA in Cultural Anthropology and Ethnology from the University of Bologna. She has been living in the UK for 8 years and she has been teaching Italian to foreigners since then. She loves it!

Frauke Klumpp

Frauke Klumpp

Amazon SEO Specialist Translator

Frauke is from Sasbach in Baden-Württemberg, Germany and speaks German (her first language) and English. She has an MA in Translation, Interpreting and Subtitling from the University of Essex in the UK, and a BA in history from the Karlsruhe Institute of Technology in Germany. She has lived in Germany, the USA and the UK and loves to read, meet her friends and do lace tatting in her free time!

Tilly de Willebois

Tilly de Willebois

Amazon SEO Specialist & Translator

Tilly is from Utrecht in the Netherlands and is a lifelong linguist. At high school she studied languages (including Ancient Greek). After completing a BA in Old Master painting techniques and Fine art painting in Florence, Tilly worked as a painter, translator and instructor at a high end residential cookery school in Tuscany. Subsequently Tilly moved to the UK where she works with English, Dutch and Italian languages.

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Get in Touch

Tel: +44 7528 112624
Email: heloise@sell-beyond.com

 

Sell Beyond
Rosemary 
Rectory Hill
East Bergholt
Suffolk
CO7 6TH
United Kingdom